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 Jan 08
The State Property Authority appointed Trilogy to develop its new brand. Formerly part of the Department of Commerce, SPA desired a brand that would highlight its unique position within the property industry and differentiate itself from other State Government Offices. Trilogy defined the brand, creating a strong positioning and identity. A new SPA look was also implemented into the office environment.
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Oct 07
Trilogy developed a brand positioning and created a web presence for this long established niche business.
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Aug 07
Development of website for transport group Scott Corporation.
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June 07
Trilogy appointed to conduct a brand and merchandising audit of AGL’s retail stores through NSW. The report revealed several key issues in relation the AGL brand and the retail offering. Subsequently AGL has implemented initiatives to address the identified problems.
Apr 07
Trilogy develop a brand and Australian positioning, and collateral for Atlas Copco's After Sales division.
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Jan 07
Trilogy re-brand the financial services practice Sherlock Bowring. The practice has been renamed 'Maven Financial', to fit with the brand positioning of 'specialists' in creating and protecting wealth for high net worth individuals.
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Dec 16
Sydney voters fail to notice city plan taking shape
Australian Financial Review , 16 December 2006
"One year after the release of Sydney's 25-year Metropolitan Strategy, a high-profile coalition of lobby groups has given the NSW government a 'could do better' for its progress in shaping the future of the city."
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Dec 14
Satellite of love
Sydney Morning Herald, 14 December 2006
"Sydney gets serious about village life - and it helps sell houses."
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Nov 17
Cities hit water slide
Sun Herald, 17 November 2006
"MELBURNIANS are happier and more relaxed than their Sydney counterparts, but water is on everyone's minds."
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Nov 06
City people's neighbourly knowledge
Sun Herald, 5 November 2006
"Sydney residents are neighbourly and community minded."
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Nov
Perception v reality
Property Australia, November 2006
"There's the perception of public sentiment and then there's the real thing. But are they one in the same?"
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Nov 06
Residents want a little respect
Australian Financial Review, 2 November 2006
"Sixty per cent of those polled in Sydney and Melbourne thought their city was not 'being well managed, planned and designed."
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Nov 06
Radio report
"51 per cent of Sydneysiders feel part of a the community."
Listen to radio report (right click to 'save target')
Nov 06
Everybody needs good neighbours
Daily Telegraph , 3 November 2006
"CONTRARY to popular opinion, Sydneysiders are actually a neighbourly bunch who value being part of the community, research shows.
More than 70 per cent of Sydneysiders know their neighbours, the Trilogy Property Pulse report found."
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Nov 06
Sydsiders - a Brady bunch
Property Review, 2 November 2006
"Sydneysiders are a neighbourly bunch, who support green and well-designed development, according to the latest Trilogy Property Pulse report launched by the Property Council of Australia."
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Nov 06
Modern Cities - Village Values
Property Council, 2 November 2006
"We're not such a bad lot. Despite the NIMBY sentiment commonly portrayed in the media, it appears that, in fact, most of us care deeply about our community and our environment."
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Nov 06
Trilogy Property Pulse is launched. The third TPP launched to members of The Property Council with an invitation only industry event to discuss the findings.
May 06
Trilogy awarded global brand project. The project involved strategic advice and creative development for businesses operating in Australia, China, UK and the USA.
Mar 06
Trilogy position, name and brand Azola Waters, an affordable retirement development in Pakenham, Victoria. Developed by Conviva.
Feb 06
Trilogy help develop a new brand in marinas - Empire Marinas Drummoyne and Bobbin Head.
Jan 06
Trilogy position and brand Broadbeach Inverloch, a prestigious retirement development in SE Victoria. Developed by Conviva.
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